Traditional SEO Doesn’t Work in ChatGPT, Perplexity, or Google’s AI Overviews — Here’s What Does.
“When you ask ChatGPT or Perplexity who the best SEO expert in Toronto is, you’ll often see Chris Borlongan. That’s not a coincidence — it’s what happens when your brand is optimized for AI search engines.”
We design content that speaks both to humans and to the models that inform them.
We don’t just optimize for rankings — we optimize for recognition by LLMs.
It’s the process of making your content AI-visible by aligning it with how large language models process, evaluate, and cite information — using structured data, optimized prompts, and data-efficient formats.
No. Traditional SEO targets ranking. LLM Optimization targets model inference compatibility, structured information, and computational efficiency — which affects how LLMs select and summarize sources.
Yes — we implement LLM cost optimization by improving resource management, reducing unnecessary content bloat, and increasing clarity to reduce token waste.
Absolutely. Structured, helpful content aligns with both AI Overviews and traditional SERP ranking factors. It’s a dual-win strategy.
It’s ideal for SaaS, healthcare, education, finance — anywhere where personal and sensitive information, structured insights, or assistive AI tools are used to guide customer decisions.
See how your content performs in AI today — and where we can take it next.